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Info@atqcollege.edu.au

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1300 687 287 (OUR ATQ)

BSB52415 Diploma of Marketing and Communication

This qualification applies to individuals with a sound theoretical knowledge base in marketing and communication and who demonstrate a range of managerial skills to ensure that functions are effectively conducted in an organisation or business area. Typically, they would have responsibility for the work of other staff and lead teams.

Entry requirement

The students in the BSB52415 Diploma of Marketing and Communication will be Students from overseas, they will have met our entry requirements of:

  • English Language Skills
  • Be over the age of 18
  • Have a minimum a Year 12 or equivalent or higher education and/or;
  • Have two years’ or more experience in a marketing role.
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Course Duration

Total 52 weeks
– 4 terms x 10 weeks of study at 20 Hours per week
– 12 weeks of holidays
* In-class and Online Learning

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Course Fees

Application/Enrolment Fee: AUD$300
Material Fee (*4Terms): AUD$150/term
Tuition Fee: AUD $6,000
Total Fees Required: $6,900
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Intake Dates

2019:
14-January, 8-April, 1-July, 23-September

2020:
13-January, 6-April, 29-June, 21-September

Course Structure

Code

Unit of Competence

Field

BSBMKG507

Interpret market trends and development

Core

BSBMKG523

Design and develop an integrated marketing communication plan

Core

BSBPMG522

Undertake project work

Core

BSBCRT501

Originate and develop concepts

Elective

BSBLDR502

Lead and manage effective workplace relationships

Elective

BSBMKG501

Identify and evaluate marketing opportunities

Elective

BSBMKG502

Establish and adjust the marketing mix

Elective

BSBMKG506

Plan market research

Elective

BSBMKG514

Implement and monitor marketing activities

Elective

BSBMKG518

Plan and implement services marketing

Elective

BSBMKG519

Plan and implement business-to-business marketing

Elective

BSBADM502

Manage meetings

Elective

All the listed units competency must be completed to receive the Diploma of Marketing and Communication.

Enquiry Form

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